by Charlotte Hinger
Shortly before Christmas I went to a book launch for Rita Popp's first book, The First Fiancee, published by Wild Rose Press. It was at Rita's home. Rita is a Sisters In Crime friend who lives here in Fort Collins.
The event was held outside on a cold Sunday afternoon. It didn't sound like a good idea. Surprise! it was a howling success. The driveway to their double garage was scattered with tables and chairs grouped around an fire pit. To one side was an enormous array of hot drinks and snacks. Hot chocolate, cider, and coffee hit the spot. So did all the crunchies and plates of homemade cookies.
Clutters of people gathered around the fire and we had no trouble finding our connection to Rita, who is a lovely woman and a natural facilitator. For those who liked more activity or were not into chatting, she had set up a throw the bean bag game with sacks of cookies as the prize.
She sold a lot of books. What a great idea. Who would have thought? December? Outdoors? Cold weather? It worked!
Two bags in the hole won a package of home made cookies
Plenty for all
This all goes to show--there's something new under the sun when it comes to selling books.
