Turning the page

 Well, 2023 has arrived! If we are all approaching it with caution, who can blame us? For anyone interested in whether the Fradkin family managed to pull of their holiday get-together this year, the answer is yes! The families from Toronto braved the blizzard and the six-hour drive to arrive on Christmas Eve, we managed the 22-person extended family Christmas dinner at my nephew's with no one catching Covid, although a cold may have been passed around. And we did our famous Fradkin ninth day of Hanukah on December 26th with menorahs, songs, latkes, and lots of wrapping paper. Even Kenzie got a gift, which he loved.

I am so happy 2022 gave us hope in its waning days. Now, if only the viruses would give us a break and Putin would cut his losses and spare everyone further death and terror.  As if.

Welcome 2023!

So now that the joyous flurry is behind me, I turn my mind to my next task - celebrating the release of my fifth Amanda Doucette novel, WRECK BAY, which is due out at the end of January. January is a dreadful time to launch a new book. People are cocooning, their bank accounts depleted and their desire for social get-togethers at rock bottom. It's dark before you get home from work. Decisions on whether to venture out or stay home are often based on last-minute weather forecasts, at least up here in the frozen North.  

Plus, the news about the new book is likely to be buried amid an avalanche of retail and online sales ads for discounted merchandise that businesses are anxious to dump before the spring stuff arrives.

If readers actually see the promo about the new book, they think about the the dark, cold, icy roads, and they tell themselves they can always buy it on Amazon. Which is true (if they remember), and I would encourage people to buy in whatever way feels most comfortable for them. But I am a big fan of local, independent stores, and if one is available in your neighbourhood, consider dropping in or ordering from them by phone or email. Amazon doesn't need your money as much as they do.

I was impressed by Charlotte's post about her friend's outdoor book launch, which was held on the author's driveway with chairs, games, hot drinks, and a fire pit. It would be so much fun, as long as the weather cooperated. No snow, no freezing rain, no brutal north wind. Up here, that's probably too much to ask of Mother Nature. So I am doing the next best thing. My last two books were launched over Zoom, which worked well, but most of us are Zoomed out and eager for in-person connection again. I know I am. Nothing beats seeing the smiles and hearing the laughter of friends and fans who have gathered to cheer you on.

I may do some sort of online "launch" as well, but I am planning two real live events at my two favourite independent bookstores. One at Perfect Books on Elgin Street in Ottawa on February 7 at 6:30 pm (I know, it will be dark out), and one at Sleuth of Baker Street in Toronto on February 4th at 2-4 pm. Official notices and posters will be out soon. But meanwhile, Ottawa and Toronto, if you love Amanda Doucette and want to find out her next adventure or meet her for the first time, mark one of those two dates in your calendars. Even if you don't live near either city, I know both those bookstores will also send you a signed copy. 

Meanwhile, I hope this new baby year treats you well and brings health, caring, and peace to our struggling world.

In celebration of independent bookstores

 Barbara here. I am devoting today's blog to independent bookstores, because April 30 is International Independent Bookstore Day. It's a very worthy cause that deserves much more attention than it gets. It even has its own Twitter hashtag, #indiebookstoreday, which I used on Facebook today since Twitter and I aren't on speaking terms at the moment.

Since I first got into the author business over twenty years ago, it seems to me that independent bookstores have staggered from one crisis after another. First it was the Big Box retailers. In Canada, Chapters/ Indigo often tried to drive the indies out of business by opening a big store right up the street. The big stores drove harder bargains with the publishers and demanded bigger discounts and other preferential treatment like book placement that the indies couldn't afford but publishers couldn't refuse. Next, megastores like Walmart and drugmarts began skimming off the biggest selling books, eroding everyone else's profits even more.  Then along came Amazon, with its aggressive sales approach and deep discounts, and blew the whole brick-and-mortar book business out of the water, including the Big Box and Megastores. Quite a few closed or went entirely online. Many customers switched to digital books downloaded online. Everyone prophesied the demise of the physical bookstore entirely.

Signings are always more fun with author friends

And finally along came the pandemic, supposedly the final nail in the independent bookstores' coffin. Retail stores had to close their doors during lockdowns and reduce their capacity at other times, people avoided going out and switched to online buying instead. Every business scrambled to find ways to stay afloat, but most independent bookstores could not afford to offer free shipping or sales discounts when their profit margin had always been very slim and they still had rent and utilities to pay, staff to pay, and inventory to purchase.

During these difficult times, especially during the past two years, they survived mostly on the loyalty of customers, which was based on the relationships they had built up and the unique personalized service they had provided in the years before. Shopping at an independent bookstore has always been different than shopping online or in a megastore. Staff turnover is minimal. Staff know their books and have read many of them, and they know their customers. Customers can always rely on a friendly personal greeting, usually from the owner, and a knowledgeable recommendation that helps them find the exact book they are looking for, even if they don't know what they want. "That blue book set in Venice with the police inspector. I think."

There is a place for Amazon and the big online retailers. They made a huge number of books accessible to everyone, no matter how remotely they live. They reduce costs for those who would otherwise struggle to buy books. However, indies can't match the discounts that the big guys offer because they haven't the power to negotiate publisher discounts, but those discounts are often at the expense of authors. Both publisher and author are squeezed by aggressive tactics from the big guys, and in the end, there will be fewer books and fewer publishers.

But indies offer things the big guys can't. There is nothing like the personal touch and the ability to browse bookshelves and peer at back covers. Nothing like the owner who listens to what you like and knows exactly what to suggest. Who helps you to find a lesser known writer whom you will love.

Aunt Agatha's Bookstore in Ann Arbor.

For most authors except the mega-best selling ones, that connection is crucial. We build up relationships with bookstores and we rely on that relationship and personal knowledge to help us reach new readers. Most authors are unknown and never hit the big best-seller status that gets them to the front racks at Walmart, Cosco, or pharmacies. Independent bookstores recommend our books to the customers they know would probably enjoy them, and bit by bit, our readership grows. 

Despite their struggles, many indies have not only survived but are drawing readers back in who miss the personal connection and knowledge and who recognize the value of a local business that is part in the community. Bookstores host readings and signings, they often have book clubs and children's events. This is what must be celebrated and cherished. On April 30, many of us authors will be participating in events at local bookstores. I urge everyone to look them up, post about #indiebookstoreday on Social Media, and if you can, drop by your favourite local bookstore. 

I'll be there - at Coles in Carlingwood Shopping Centre in Ottawa, 11 a.m. to 1 p.m. 

A prescription for this holiday season

By Rick Blechta

Toronto, where I live, is currently in a partial lockdown. My wife and I decided when the current lockdown began three weeks ago, that if we needed anything we were going to do our best to patronize our small local shops because they need all the help they can get.

So no fast food from the big chain restaurants, using our local hardware store instead of Homeless Despot. Sure, online providers such as Amazon are pretty damned convenient and super-fast, but at the end of all this, we want to have small shops still in business so we do our best to help.

If you’re hear on Type M, either as a reader or one of our group of excellent writers, I certain you have the warm and fuzzies for at least one independent book store and I’ll further posit that it is one that specializes in crime fiction. Perhaps it sells nothing else.

Here’s something you may not know, that bookseller — like all others — can easily order any book you might want. Sure, you might have to wait a week or two, rather than next-day service from Amazon, but you will get your book, and you’ll be helping a business that is likely having a hard go of it right now.

Here in Toronto, we crime fiction lovers are blessed with the most excellent Sleuth of Baker Street, so last week, faced with a curtailed holiday season, when my wife and I decided to make use of that down time to enjoy a bit of reading (with no guilt!), the only place to call was Sleuth. Several of our favourite authors have new books out and there are two Type M members who I’m looking forward to get into their work, so we have a big pile waiting for pick-up.

It dawned on me that with all the gift-giving coming up in three weeks, we have the opportunity right now to do some good, so I have a proposal for every one of the people reading this post to buy at least two books this holiday season.

First, you  deserve a book. Since March, you’ve put up with a lot, haven’t you? You need a reward! Could I suggest buying one from one of the Type M authors — especially if you’ve never read one of their books. We have some exceptional authors here, and I can recommend all of them without hesitation, plus we “cover the waterfront” as far as subject matter goes. The bottom line is, though, just buy a book, any book. Then put up your feet and enjoy several hours in a made up world.

Also, as many of us have mentioned in previous December posts, there is a tradition in Iceland, a very wonderful tradition, to give or exchange books on Christmas Eve. Whether you celebrate that holiday or not, why not give someone a book before year’s end? It would make them very happy I’m sure, help out a struggling business, and give you a warm and fuzzy feeling.

Heaven knows we need more of those!

So that’s Dr. Blechta’s prescription for making this month better than it might be. I’ve bought my comfort reading, and I’ve ordered books to be given as presents. I’ve managed to do something good and bring smiles to a lot of faces along the way.