Covers sell books. Well, not by themselves, but covers are the "curb appeal" of books. They are what first catches the eye and makes a book stand out from all the others so that the casual browser stops for another look. Perhaps picks it up and turns it over to read the back blurb.
So it's essential to get it right. The colour, the image, the amount of detail, the title, and the font all combine to give an overall impression of what's inside. Pastels like pinks and purples suggest a nice, gentle cozy, and a cat in the image cements the impression even before you get to the title "Baking up Murder". By contrast, vivid, violent, and clashing colours like red and orange are more likely an action thriller, and moody, dark colours like grey, brown, and dark blue, often with a single, haunting image, hint at menace. If you're not in the mood for a tortured, moving read, you won't pick up that one.
Cover designers rarely read the novel beforehand. They rely on the blurbs and descriptive material provided by the editors, and sometimes, as in the case of my publisher, Dundurn Press, they ask for suggestions from the author. Here are two examples of FIRE IN THE STARS, my first Amanda Doucette mystery. Because it was a new series, there were no guidelines for how the covers ought to look. I had suggested a Newfoundland landscape, so here is the first cover that was developed.
A beautiful scene that captures the essence of Newfoundland, but does it speak of danger and menace? The scene , with its calm ocean and its quaint houses, is too peaceful and colours are too soft. After this feedback, here is the cover the designer came up with. (Thank you, Laura Boyle, you are awesome.) I think it speaks for itself.
We are now just beginning the process of designing the cover for THE ANCIENT DEAD, the fourth Amanda Doucette mystery, and this time I sent Laura about five photos taken during last fall's location trip to the Alberta badlands, and although she may find something even better, they can be a starting point for her. Here are a couple of of them.
I can't wait to see what she comes up with!
So it's essential to get it right. The colour, the image, the amount of detail, the title, and the font all combine to give an overall impression of what's inside. Pastels like pinks and purples suggest a nice, gentle cozy, and a cat in the image cements the impression even before you get to the title "Baking up Murder". By contrast, vivid, violent, and clashing colours like red and orange are more likely an action thriller, and moody, dark colours like grey, brown, and dark blue, often with a single, haunting image, hint at menace. If you're not in the mood for a tortured, moving read, you won't pick up that one.
Cover designers rarely read the novel beforehand. They rely on the blurbs and descriptive material provided by the editors, and sometimes, as in the case of my publisher, Dundurn Press, they ask for suggestions from the author. Here are two examples of FIRE IN THE STARS, my first Amanda Doucette mystery. Because it was a new series, there were no guidelines for how the covers ought to look. I had suggested a Newfoundland landscape, so here is the first cover that was developed.
A beautiful scene that captures the essence of Newfoundland, but does it speak of danger and menace? The scene , with its calm ocean and its quaint houses, is too peaceful and colours are too soft. After this feedback, here is the cover the designer came up with. (Thank you, Laura Boyle, you are awesome.) I think it speaks for itself.
We are now just beginning the process of designing the cover for THE ANCIENT DEAD, the fourth Amanda Doucette mystery, and this time I sent Laura about five photos taken during last fall's location trip to the Alberta badlands, and although she may find something even better, they can be a starting point for her. Here are a couple of of them.
I can't wait to see what she comes up with!
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